
Best Practices for COEI (Center of Excellence and Innovation)
Enterprises create a ServiceNow Center of Excellence and Innovation (CoEI) to drive vision, digital transformation, and optimize workflows. A well working CEOI (Center of Excellence and Innovation) has been proven to deliver business value and improve Enterprise scale, velocity, and risk management. Enterprises who invest in a COEI typically do so to recognize the following capabilities:
- Identify improvement opportunities to create business value
- Focus on innovation and improve customer and user experience
- Establish strategic roadmaps and maintains plans that move the dial towards innovation
- Engage clear roles and responsibilities to recognize new organizational capabilities
- Enable data based decision-making and streamlined process/platform approaches
What exactly is a Center of Excellence and Innovation?
It is a strategically focused organizational model aimed at optimal focused value realization and seamless progress. Enterprises structure investments into developing a Center of Excellence an Innovation to:
- Improve velocity by removing barriers and consolidating teams for strategic delivery, support and innovation
- Improving strategic value recognition by promoting workflows and seamless organizational focus
- Helping business to partner and create innovation opportunities through an effective best practices centric workflow.

How to structure a ServiceNow Center of Excellence an Innovation Model ?
- Foundations: Define Structure and Set the Strategy for Value Realization
- Assess Value proposition
- Structure Roadmap to Success Strategy
- Value Management
- Budget and Resource Structure
- Define Engagement and Delivery Model: Focus Business Engagement on On Time and On Budget Delivery Commitments
- Workflow Design the rollout of pace, scale and value
- Demand Management
- Training and Organizational Change Management Communications
- Define your Resourcing Model to Energize Platform Performance Architecture and best practices support
- Set Instance Success Strategy
- Establish Deployment plan
- Define Technical Standards
- Determine support and knowledge requirements
- Define your COEI as a central resource for across business lines Service Management Solutions
- Establish COEI Operational Structure to Encourage Innovation Adoption and Opportunity Identification
- Continuous development improvement, and opportunity spotting
- Best Practices centric experience, design and standards
- Evolve key deliverables that improve capabilities and extend measures of success
Resources for Establishing a Center of Excellence and Innovation
- Benefits of a Modern Center of Excellence
- COEI Center of Excellence and Innovation- Success Playbook
- Executive Briefing Deck from ServiceNow COEI
- Executive Briefing Deck for ServiceNow Governance
- How to Define a ServiceNow COEI Operating Model
- How to Define ServiceNow Governance
- How to Establish ServiceNow Governance Process
- IT Service Management Forum: How to start and scale a continuous optimization journey
- ServiceNow COEI Frequently Asked Questions
Have your set up a Center of Excellence and Innovation? How is it working?
Get involved in San Francisco Bay Area ITSMF
For board participation, hosting a virtual event, proposing a topic to present, or sharing hiring leads by contacting ITSMF President Dawn Simmons (Khan) on ITSMF USA Profile, LinkedIn or dcsimmons@soinnovatesolutions.com.


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